BOND STORE

PACKAGING / ART DIRECTION

The logo for the South Australia Australia Bond Store Wallaroo, featuring a circular emblem with a stylized leaf design in the center and text around the circle.
A bottle of whiskey with a purple and black label featuring a leaf pattern, against a purple background.
A bottle of Bond Store Cold Brew Coffee Liqueur from Wallaroo, South Australia, with a label showing a yellow and black geometric leaf pattern, a white background, and black text describing the product's alcohol content.
Top view of a wine bottle with a circular black and orange label, inside a clear glass wine holder.
Close-up of a glass bottle with a colorful, patterned label featuring geometric shapes and leaf motifs, lying on a wooden surface.
Three black cans with colorful, patterned labels featuring leaf motifs, standing side by side against a white background.

Originally built in 1865, the Bond Store in Wallaroo is a historic landmark with a new lease on life. In 2019, owners Derek and Nicole had a unique vision to create a micro brewery and micro distillery together in the one site. Fast forward 12 months and the team at Bond Store Wallaroo welcomed a full suite of new spirit packaging, designed by Toolbox, to reflect their broad range of nine distinctive and often brightly-coloured spirits.

The new labels bring the original brand elements to life with bold colours reflective of each spirit. A consistent design style which is unmistakably theirs ties the range together. Toolbox worked with CCL Labels in Barossa to bring beautiful embellishments to the labels, including copper foil and high build varnish details to enhance the patterns on each label, whilst connecting the venue’s historical story to its contemporary offering.

After successfully designed the brand extension and label designs for the ‘Bond Store Craft Gin’ range from Wallaroo in the north of South Australia, it seemed only natural to adapt this same iconic design – based on the region’s iconic grain crop – to suit a range of beer labels. Using a striking colour palette including metallic foils, the result is mesmerisingly simple, and provides the Bond Store brand with broad appeal and outstanding shelf presence.